Squirrels in a Log
When Pouncy Pets wanted to create a new pet toy, they came to Modul8tion. We were instrumental in almost every step of development, from the initial product naming and logo design to the turnarounds for the manufacturing team in china to the final packaging and sales material. The final product looked almost exactly the same as the cartoon illustration and the client was thrilled as pallets flew out of his warehouse and into stores around the United States.
When we are presented with a fun project like Squirrels In A Log, it gets our creative juices flowing. The basic idea was, “My dog likes playing with balls and he likes playing with stuffed toys, why not combine them?” Why didn’t I think of that? The client wanted the toy packaged in a cardboard tube in order to keep with the Squirrels In A Log theme. Modul8tion created the illustration and packaging and even the cardboard display piece to keep the tubes from rolling onto the floor. The illustration was instrumental in the design of the actual pet toy.
In addition to the packaging and branding of Squirrels In A Log, Modul8tion created advertising and sell sheets in order to present a cohesive look and strengthen the brand. The client was thrilled, but best of all, Squirrels In A Log had tails wagging.
Would you like Modul8tion to do the same for you? Give us a call to discuss your specific needs. We can help you take your idea from inception to production in our one stop, full service shop. We can provide concepting, traditional or 3-D computer rendered illustrations, packaging, marketing materials and advertising. Your product will be completely branded and ready for market.